I've been hearing a lot lately about "going back to the basics" of ITIL and IT Service Management. So for the first half of 2013, I'm going to package and republish the best of my blogs for each lifecycle stage. As always, I welcome your comments and questions! ~~ ITSM Professor Utility and Warranty Equals Value Originally published October, 2012 When a service provider is developing a service for a customer or group of customers the underlying goal is to ensure that the service has value for the customers by meeting a set of defined requirements. The value is often defined by what the customer is willing to pay for this service rather than what it actually cost the service provider to produce the service or any other essential feature of the service itself. Services themselves do not actually have intrinsic value. That value is created by the outcome enabled by employing the service and therefore the value of the service is not determined by the provid