A recent question came from an ITSM practitioner who asked “Just what is a Service Model anyway?” Within the context of service management, you will likely here reference to the “Service Model” in every lifecycle stage but none more so than in the Service Strategy lifecycle. A little background: Within the context of best practice, it is in the Service Strategy lifecycle stage that a proposal is submitted. This proposal is a formal request for a new line of business or service and will be processed through the pipeline of the service portfolio to be defined, analyzed, approved and chartered. This approval is the executive authorization and will result in the service being chartered. The proposal will include a high level “Service Model” and be accompanied with a full-blown business case. Once a service is chartered it will generally move to the Project Management Organization (PMO) where the chartered project is initiated for design. Service...