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Introducing Experience Management

Guest Host Post by Mark S. Blanke , previously posted on the   Owlpoint Blog , March 28, 2021 Are your service-desk customers sitting in 9C? When customers evaluate your service, do they remember the experience or the statistics? What does that mean for modern IT management? Well, there is a better way to measure. It is called Experience Management. It is an evolution and next level of maturity above that of traditional Service Management. A while back, I read a book called From Worst to First written by Gordon Bethune, the former CEO of Continental Airlines. He led the management team hired to turn around the airline after two bankruptcies and ten CEOs in ten years—clearly a challenging assignment. Gordon, along with his team, established a clear plan to turn around the company. They made remarkable changes that took the airline from worst (in almost all categories) to first in just a few years. Greg Brenneman, the COO, wrote a brief article in Harvard Business Review describing the t