One of the key processes in the ISO/IEC 20000 standard is Business Relationship Management. This process “establishes and maintains a good relationship between the service provider and the customer based on understanding the customer and their business drivers.” Business Relationship Management (BRM) within ISO/IEC 20000 is one of the Relationship Processes (along with Supplier Management). These processes help to establish the links in what Harvard Professor Michael Porter described as the “value chain”. BRM creates the link between the service provider (including IT, but full delivery may involve other organizational functions) and the customers and users, both internal (“the business”) or external (“the end customer”). Business Relationship Management is now a formalized process in newest (2011) edition of ITIL. With the newest edition, the authors recognized the importance of having BRM as an extent process, rather than as guidance embedded in other ITIL processes (su...